A look back on Bruton Smith’s life, and his impact on NASCAR
In a sport driven by characters that at times seemed larger-than-life – Dale Earnhardt, Darrell Waltrip, Richard Petty among them – Smith always seemed to be among the best at capitalizing on their appeal to the masses.
Yes, the drivers were the stars. But to be stars, there had to be an audience that adored them.
It was that audience that Smith continued to provide for and tap into …Keep reading