MX Nationals: Apico Factory racing to back expert class
Michelin MX Nationals powered by Milwaukee team have announced that Apico Factory Racing will be continuing their support of the championship for 2022.
Once again, Apico Factory Racing, who are the UK distributors for brands such as Leatt, Arai Helmets and Answer race wear to name but a few as well, as their own Apico Factory Racing hardware parts will remain as the official partners for the ‘Expert’ class over the six round series.
“We are delighted to be going into our second season as a major partner of the Michelin MX Nationals” says Apico Factory Racing Director Dylan Brown.
“We feel the exposure we receive both at the events and with the live show and racing allows us to promote Apico Factory Racing direct to our target audience. It’s been such an easy process and with all the opportunities that have been afforded to us, it’s been a no brainer to commit to the series again for 2022.”
“We support many riders in the series across all levels right up to our own Apico Husqvarna Team who compete for the fastest 40 positions. We feel it’s important as a company to support the sport and choose the Michelin MX Nationals as one of the ways to do this.”
MX Nationals marketing manager Jeff Perrett believes it shows the strength and the status of the championship, “It’s really good to know that the guys at Apico Factory Racing believe in the championship and are equally positive with us on our goals. We’re all going to need to be united if we’re going to not only improve the sport for all of us in it but also in our attempts to make it more commercial.”
“Bottom line, our aim is to try and attract a wider audience of fans and partners so we can invest more into the championship and keep driving forward. Having been involved with the championship for several years now I know how passionate we all are about it, so to have partners that share that passion to improve and evolve is invaluable to us really. Dylan, Scott and all the guys at Apico understand that and we’re thankful for their continued support for what we hope will be another awesome year of racing.”
You can check out Apico Factory Racing’s comprehensive range of products at www.apico.co.uk and find out more information on the Michelin MX Nationals powered by Milwaukee by visiting www.mxnationals.co.uk
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