The manufacturer that surprisingly has motorsport at its core

When Hyundai launched its Word Rally Championship program in 2014 with the i20 WRC, it coincided with the launch of its N Brand. The ‘N’ stands for both Namyang, home to Hyundai’s global R&D Centre in South Korea and for the Nurburgring, the fabled racetrack that is home to its European Test Centre.
Another big step came in 2015, when Hyundai hired Albert Biermann – formerly the …Keep reading