Why F1 hopes what happens in Vegas won’t stay in Vegas
What makes it unique is that it is being promoted by Liberty Media and F1 and not by a local third party. The city and the casinos that own the land are partners, but the commercial rights holder is taking the big risks and stands to lose or fail depending on how the weekend pans out.
F1’s role as a promoter is a fascinating development for the series and one that the established race …Keep reading